Shop Talk: Alina Alter, Owner, Aoki in Philadelphia

After what seems like a long list of favorite small boutique closures downtown, there is finally an opening to celebrate in Center City Philadelphia! AOKI located at 115 South 22nd Street (between Sansom and Chestnut) is the kind of perfectly edited boutique that makes you want to shop again.  Artfully presented objet trouve for the home, fabulous frocks, and a dazzling collection of accessories, AOKI is the new shopping destination with an easy-cool urban appeal steps away from Rittenhouse Square.  This charming and inviting space feels less like a typical boutique and more like you have stumbled into someone's home, equal parts loft and pied a terre, with a swoon worthy closet. It is the brain child of Alina Alter, proprietor, trend setter, style maven (okay, I am gushing...) and savvy young business woman who recognized that downtown needed a place where fashion meets lifestyle in an unpretentious way.  You will go there for the finding and you'll want to stay for the atmosphere.